Kenbey

Kenbey is a fashion brand whose designs draw on Anatolia's mountains, stories and traditional embroidery. The brand's identity is built on the wish to tell a story that belongs to these lands.

On a fashion brand's site, atmosphere matters as much as the products. The site needed to tell the brand's story and show its seasonal collections with strong visuals. It also had to feature the campaign film and present store and franchise information to an international audience.

I built the site with Elementor on the Hello Elementor theme and prepared it in English to reach an international audience.

• I opened the home page with a poetic text telling the brand's story and a full-screen slider of seasonal visuals.
• I created a separate collection page for the fall-winter collection.
• I featured the season's campaign film in a video section played from the site's own server.
• I created the stores, franchise, about and contact pages. The franchise page gives anyone who wants to partner with the brand a direct way to apply.
• I used a simple design language based on earth tones so the visuals stand out.

Kenbey now has a website that tells the brand's story and presents its seasonal collections in a visual, atmospheric way.

The site introduces the brand to customers and, through its store and franchise information, opens a path to business partners.